“If you feel that this is weird or people are going to ask questions about it, post it!” Photographer Chelsea Bartz (Epitome of Adventure) proclaims with a gleeful laugh from her comfortable perch on a chair in the cafe at Shop Zero. “People appreciate the weird and the different things and I think that’s what’s going to make you stand out.”

Chelsea Bartz is a self-titled “conscious content creator” and “adventure huntress”. Better known by her Instagram handle, Epitome of Adventure, Chelsea has chosen to turn the lens of her Fujifilm camera on the most breathtaking secret spaces in South Africa, just waiting to be explored. Her focus is sustainability, eco-tourism and growing awareness and appreciation for the environment among locals and international visitors.

In our inaugural episode of the OrmsTV #ISHOOTWITHORMS video series, we met up with Chelsea to discuss her unique perspective on content creation and photography. She spoke about how her worldview impacts her creative process, breaking away from Instagram’s 1:1 aspect ratio and how other creatives can make their work stand out from the crowd.

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You can follow Chelsea on her beautiful Instagram and you’ll never miss another sunset chasing session with her!

If you enjoyed this first episode of #ISHOOTWITHORMS, you can read (and watch!) the next two episodes now on the Orms Connect Blog. Learn how analogue photographer Sarah Hugo-Hamman found the courage to pursue her creative dreams and discover how Nabilah Kariem and her husband Sulaiman are taking over the modest fashion community.


#ISHOOTWITHORMS is an original Orms video series published on our YouTube channel, OrmsTV and our IGTV. Each episode features an inspirational and innovative creative individual or collective who regularly incorporate Orms’ variety of photo- and videographic services into their creative process. The series provides the opportunity for us to recollect the artists’ journey so far, examine their challenges and triumphs and share the wisdom they have garnered with our online community.

Do you want to be our next featured creative? If you share your creative process on your Instagram story using the #ISHOOTWITHORMS hashtag, you could be in our next video! We look forward to seeing all your gorgeous photo- and videographic creations and witnessing how Orms helps you to create them.