Canon 100-400mm f/4-5.6L IS II USM Announced
It's official! The Canon EF 100-400mm f/4-5.6 L IS II USM has been announced. Here's all the info and pre-order…
Photokina 2014: Canon G7 X, Lenses & More
More Canon announcements from Photokina! Learn more about the PowerShot G7 X, SX60 HS and new lenses!
Photokina 2014: New Sigma & Tamron Lenses
View the new Sigma and Tamron lenses announced for Photokina, including TWO new Sigma 150-600mm lenses!Continue Reading →
Giveaway: Tamron 150-600mm f/5-6.3 Lens
Giveaway: Tamron's incredible new 150-600mm f/5-6.3 lens is now available for pre-order on Orms Direct, and we're giving one away!
Special Holiday Giveaway Winner Announced
The winner of our special holiday Tamron 18-270mm lens giveaway has been announced! Congratulations!
Orms Holiday Giveaway: Tamron 18-270mm Lens
Free Giveaway! We have an extra special prize to give away this holiday season: An awesome Tamron 18-270mm lens!Continue Reading →
Sony A3000 Mirrorless Camera Announced
Take a look at the new Sony A3000, an affordable mirrorless E-mount camera with the familiar usability of a DSLR.
Which 50mm Lens Should You Buy?
Which 50mm lens should you buy? Kai from DigitalRev TV takes three Canon 50mm lenses on a walkabout and offers…
World's Fastest Fake Lens: Zeiss 40mm f/0.33
Is the Carl Zeiss Super-Q-Gigantar 40mm f/0.33 the fastest 35mm lens ever produced? Nope, but it looks great.Continue Reading →
Video: Golf Ball Strikes Camera At British Open
Danish golfer Thomas Bjorn struck an ESPN camera worth $80,000 at the British Open yesterday, smashing the front element.