South African artists Freshlyground and Goldfish photographed by Russell Smith for upcoming RWC 2011 theme song.

A few weeks ago I did this shoot with South African supergroups Freshlyground and Goldfish who have collaborated to produce the official song for the South African Rugby Unionโ€™s 2011 World Cup Campaign.

The song, entitled Letโ€™s Do It Again, will be released nationwide and will become the supporters anthem to back the Springboks towards a third World Cup crown.

Posted by Russell Smith.

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Freshlyground And Goldfish In Studio

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